Social media, Found: 50 Items

In Social Media, You Are What You Post

October 15, 2014 Insurance Topics 0

Maintaining privacy is not easy these days, but national security document leaker Edward Snowden is here to help. In a…Read More

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Digital media expert Lon Safko

Q & A with Social Media Bible Author Lon Safko

February 11, 2014 Communications/Marketing 1

Lon Safko is a bestselling author of books including, The Social Media Bible and The Fusion Marketing Bible. Soon, Lon’s show, “Social…Read More

Social Media Trumps Dell’s Poor Customer Service

August 12, 2013 Uncategorized 0

Executives who focus on social media’s marketing advantages without being prepared for customer feedback should take heed from my customer…Read More

70 Percent of Insurers Communicate with Independent Agents via Social Media – Insurance Networking News

70 Percent of Insurers Communicate with Independent Agents via Social Media – Insurance Networking News.Read More

Social Media by the Numbers

Half of Americans believe Facebook is a fad, according to an Associated Press and CNBC. (http://www.foxnews.com/scitech/2012/05/15/half-americans-call-facebook-fad.) Keeping in mind that…Read More

Harnessing the Power of Social Media for Business-to-Business Marketing

Ready to harness the power of social media for your company? Then check out my recent article, The Case for…Read More

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Insurers must overcome the customer engagement disconnect

Insurers Must Beat the Customer Engagement Disconnect

Insurance marketing professionals are striving to beat the customer engagement disconnect. They know that customer engagement must go beyond internet…Read More

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Claim closure should enhance customer experience and an insurer's brand.

Claim Closure Can Enhance Customer Experience, Branding

Claim closure can set a positive tone that bolsters overall customer experience and an insurer’s brand. How insurance companies finish…Read More

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Effective customer experience (CX) relies on a greater marketing investment.

Salesforce Report Makes Case for Greater Marketing Investment

March 31, 2017 Communications/Marketing 2

Need case-building ammunition when convincing the C-Suite to boost its marketing investment? Check out Salesforce’s 2016 State of Marketing report. …Read More

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Blogging Important for Insurance Content Marketing

Why Blog About Insurance? (And How to Get Started)

Quality blogs can boost insurance content marketing. Demonstrating your subject matter expertise showcases your ability to serve current and potential clients.…Read More